It’s been reported that people are leaving the field in droves. Why is this happening and what can be done to stop it? What accounts for staff dissatisfactions? How can the heritage industry compete against the for-profit world? Are there incentives beyond the financial that will nurture dedicated employees? This session will look at ways that we can better engage our own workforce by borrowing ideas from the private sector and will feature a panel of speakers that have their feet in both the mission- and margin-driven worlds.