Using Design Thinking to Develop Visitor-Centered Experiences

  • Saturday, October 24
  • 12:30pm–4:30pm, Pre-Conference Workshop


Dana Mitroff Silvers, Principal and Founder, Designing Insights
Liz McDermott, Managing Editor, Web & Communications, Getty Research Institute


  • Visitor Experience

$35, Includes all materials needed, coffee, and snacks

Design thinking is a human-centered process for problem solving and innovation. In this workshop, participants are introduced to design thinking through a hands-on, highly interactive experience. Attendees learn how to apply selected tools and methods of the design thinking framework to museums, including empathy interviewing, problem definition, rapid prototyping, and user testing. The workshop is appropriate for staff at all organizational levels who develop, design, or manage visitor-facing digital or analog programs, products, or experiences.

Location: San Jose Museum of Quilts & Textiles