Frustrated by the lack of media coverage for your event or exhibition? Wishing you knew how to make it into the Los Angeles Times or snag the lead story for the six o’clock news for the right reasons rather than the wrong ones? Whether you have $5 million or $5 to spend on marketing and communications, there’s no reason why your museum shouldn’...
Multimedia Forum
This research examines how museum educational programming can adhere to the Common Core State Standards (CCSS) in order to facilitate schools’ visits to museums. Methodology includes interviews with education professionals and analysis of scholarly articles, case studies, and books. Also discussed are the standard’s principal goals and...
As museums adjust to ever-changing economic realities it is essential to have a few tricks up your sleeve in regard to understanding and analyzing budgets and finances. How can you recognize the warning signs that your organization may be headed for trouble? What do directors, development professionals, and managers need to know about finance...
This session addresses the importance of creating new relationships and patterns of visitation and support for museums, applicable to any targeted constituency. Speakers share stories of bringing diverse visitors together for cross-cultural dialogue. Their strategies for engaging the Latino community can serve as guidelines for incorporating...
Connecting with Audiences through Personal Mobile Devices: Mobile Technology Trends and Observations
Smart phones, tablets, and the Internet have become essential technologies. The rise in their use provides new opportunities for museums to engage visitors. Join this session to understand the what and why of mobile trends and how organizations like the Balboa Park Online Collaborative and the Japanese Friendship Garden have leveraged...