By Mardi Maxwell
(Continued from: Engaging Senior Audiences- Part I: Community Profile)
At a time when the arts face new challenges, organizations are trying out new ways to increase and diversify their audiences. The Palo Alto Art Center (PAAC) recognized that building a senior audience took looking inside their programming and operations and ‘outside their four walls’ to create meaningful...
Palo Alto Art Center
By Mardi Maxwell
What does it take for museums to engage senior audiences? And how should they go about developing and sustaining this relationship? With community research through John F. Kennedy University’s Museum Studies program, we are now one step closer to having answers to these questions.
In spring of 2015, graduate students, Betsy Ringrose, Christina Samore and Mardi Maxwell embarked on...
What does it take for museums to engage senior audiences? And how should they go about developing and sustaining this relationship? With community research through John F. Kennedy University’s Museum Studies program, we are now one step closer to having answers to these questions.
In spring of 2015, graduate students, Betsy Ringrose, Christina Samore and Mardi Maxwell embarked on...
