#sfmetrix

By James G. Leventhal
Not too long ago, museums didn't have email. Or websites. Or e-blasts. We've simply incorporated these new technologies as they've arrived. In many cases they've improved our work and made our professional lives easier. Really, it's not even that long ago that we didn't use direct mail and I remember when it was a question as to whether we'd accept credit card donations.  ...
How do we make it through these challenging times with museums and historical societies closing their doors or implementing hiring freezes after a sustained period of expansion?  One approach is to join forces.
To quote from one of the underlying themes of the work occurring in the San Francisco Bay Area as part of the National Arts Marketing Program:
As more and more advertisements try to...
By Lesley Kadish
San Francisco Elevation and Right of Ways

Before I came to San Francisco for Seb’s talk, I read a post on SFStreetsblog called “Eyes on the Street: The Ghost Streets of San Francisco” about ‘secret’ right-of-ways around town. You know, those steep steps that lead through an art garden or behind a house, where you’re never sure if you’re on public or private property. Being a map...
By Susan Spero
Susan Spero

As I sit with my cup of coffee this morning and think through yesterday’s tour de force by Seb Chan,  I too realize that like a tweet on #sfmetrix stating that a tornado of ideas was spinning through the tweeter’s mind, mine too feels like it has been hit by a storm.
Tremendous kudos are in order for the organizers for sponsoring a great day:  the National Arts...
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