Social Media Marketing


by Mairin Kerr, Communications Specialist at the Royal BC Museum
How do you keep your core galleries interesting for repeat visitors? Over half of the Royal BC Museum’s visitors are locals so we’ve come up with a few ways to keep them engaged. 
Our Learning Staff have developed a huge variety of programs. They conduct research, experiment with new programs and build on existing popular ones. One...

By Katie Novak
Whether you’re just getting started with social media, or you want to figure how the heck to make it work with a team of two, these six steps will get you set in a good direction.
1.Start with WHY
Develop a foundation for yourself (and anyone who you may need to get on board with your plan!) by starting with WHY. Answering the fundamental question of why you’re on social media...
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